#2 Compartmentalize and Simplify
Problem: Packing is a pain. Where do you start? How do you neatly fit your wardrobe into a suitcase?
Solution: Packing cubes make packing a structured and organized process. Shirts go in one cube, pants in another, etc. Packing cubes fit into a suitcase like Tetris pieces, making it easy to prepare for a trip.